Despite the abundance of business data, basic questions like “What is this company’s credit score?” remain surprisingly difficult to answer. Disconnected systems, inconsistent naming, and poor search tools turn simple lookups into time-consuming detective work. This article explores why traditional tools fall short—and how solutions like SmartMatch are helping teams “join the dots” by resolving fragmented records with 98%+ precision. If you’re still manually reviewing supplier data, it’s time to rethink how identity is resolved.